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Green Ad Network – Launches

GreenAdvertizing.com
Press Release, 16th December 2010
GreenAdvertizing.com a green ad network launched on the 14th of December 2009. GreenAdvertizing.com is the world’s first Carbon Neutral advertising network.
The ad network launched amidst the madness of Christmas campaigns on the 14th of December 2009. The ad network provides online advertising services to companies targeting green business and [...]

North Norfolk Coast Earth Day – Business Breakfast & Exhibition

On Earth Day 2010, Thursday 22nd April, Deepdale Backpackers & Camping and Deepdale Farm will be hosting a whole range of eco friendly organisations for an Earth Day exhibition about the environment, including environmental technology installers, advisors, pressure groups and other related organisations.

Promote Green Habits…and your Company!

If you’re a marketer you’ve probably heard the term “green marketing” at least 1000 times.  If you’re not in marketing, you’ve probably heard the term “going green” at least 10,000 times.  It seems like every company is looking for ways to promote their products as “green” in one way or another.  Marketers scramble to find [...]

Green Innovation. The antidote to challenging times

Sustainable innovation makes business sense. But how does your company get on the road to creating its ‘green brand’?

Sustainable Innnovation. The antidote to challenging times.

There is only one kind of innovation. Sustainable innovation.

“Utopia Green Zone” helps designers evaluate their green printing, paper options

“Utopia Green Zone” section of Appleton Coated’s Web site helps designers evaluate their green printing, paper options

Marketing Psychographics: Are you Socially Conscious?

The advertising industry has invested millions, if not billions, of dollars in research to help us understand programming and values on a mass level. Large segments of the population share similar programming and belief systems.
For decades, advertisers have used demographics as a way of targeting specific age and income groups. In addition to demographics, advertisers [...]

Don’t Get Caught in the ‘green Wash’!

With “green living” becoming an increasingly hot topic, consumers are more educated about green buying options and less responsive to common green claims such as “recycled” and “natural.”  Based on follow up interviews to a survey called Green  AMPlified, released by AMP Agency, an Alloy Media + Marketing , over half (53%) of consumers factor [...]

Top 5 Green Energy Companies From 2008

Thousands of organizations and businesses are going the extra mile and spending the extra dollar to buy utility-scale energy from renewable resources. So much so that the United States E.P.A. (Environmental Protection Agency) compiles a quarterly list of the top green power companies from their Green Power Partnership program which came out in July 2008.
Some [...]

Green Real Estate Education Is Important And Timely.

Our company works 24/7 to try to get sub-contractors, agents and mortgage professionals to understand how important they are in the energy and climate issues we all face. The built structure contributes to adding such unhealthy levels of Co2 and other gasses into the atmosphere. Knowing that existing homes and building need to drastically change [...]